Tetley Tea Sub-brand Package and Logo Design

Packaging and storefront design for a fictional Tetley sub branding, Aura. 

Focused on a fresh, modern, sophisticated, unique, fun, and adventurous brand personality. Aura has a geometric, san-serif typography as its main element using colours representative of the existing Tetley logo and its flavours on the packaging. 

Made with Adobe Illustrator, Procreate, Photoshop, and Indesign.